QuarkXpress (Version 4.0 or older)- Must include all fonts.
- Must include all placed images at 210 dpi. Please include images at no less than 85% or actual size used in ad.
- EPS files and images unable to be edited.
- All color and images must be saved in CMYK and the Process Separation using binary encoding.
Adobe Illustrator (Version 10.0 or older)- If translation is needed, fonts must be included; if no translation, text must be created into outlines.
- ALL images must be included at 210 dpi. Please include images at no less than 85% or actual size used in ad.
- All color and images must be saved in CMYK and the Process Separation using binary encoding.
Adobe Photoshop (Version 6.0 or older)- EPS Format-210 dpi, color must be CMYK, encoding must be binary.
- JPEG Format-210 dpi, maximum or high quality.
- Changes cannot be made to document unless file is saved with layers and fonts are sent.
- PDF format ONLY IF TRANSLATION IS NOT REQUIRED all fonts must be embedded.
- If translation is required, please choose another format.
Send ads via E-mail to:
Chicago:
hoyadvertising@tribune.com New York:
avisos@hoyllc.com - Any of the above formats may be used when sending ads via email.
- File size must be less than 2.5 MB. (larger files must be compressed via Stuffit Deluxe).
- Ads larger than 2.5 MB should be sent in parts.
- Identify name of ad and size of ad; include contact information on e-mail, if we need to contact.
- Please include scheduled run date on e-mail.
|  | Ads sent via 'Adsend'- Must be clearly marked as Hoy.
- Site Code: ILCHT.
- Adsend: 1-800-823-7363.
- Material is sent: Chicago Tribune, then to Hoy.
Translations- Maximum of 500 words.
- If more than 500 words contact your sales representative, prior to submission of copy (2-day turnaround)..
Material Submission- Color material should have center, vertical and horizontal registration marks.
- A color proof should be submitted with all process color material for proper color matching on newsprint.
EFFECTIVE SEPTEMBER 2003
Note: Mechanicals also apply to Vida Hoy.
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